Lloyd agricultural dealers crowned winner in New Holland’s Dealer of the Year Awards


Lloyd Ltd has been crowned New Holland’s Large Volume Tractor and Harvester Dealer of the Year 2015.

The prestigious accolade is in recognition of the dealerships’ outstanding achievements in sales performance and the delivery of exceptional customer service throughout the past 12 months.

New Holland UK and Ireland Managing Director Andrew Watson said:
“The broad reach of our network means that our customers are never more than 25 miles away from a New Holland dealer. Our dealers range from small to large, with some relatively new, and some family-run businesses that are almost a century old. Our common objective regardless of size, location or age is to provide the best possible products to support the market and our valued customers.”

Lloyd Ltd celebrated its 50th Anniversary in 2014 and has grown considerably over the past five decades. Founded in Carlisle in 1964 as a tractor dealership, Lloyd Ltd has retained its reputation as a family-run business with local roots, while expanding its operations to a total of seven branches across the North of England and South of Scotland.

The company is a main dealer for New Holland and supplies a full range of new and used equipment and machinery to support industry sectors covering agriculture, groundcare, construction and materials handling.

Speaking of the award win, Managing Director Barry Lloyd said:
“Winning this award acknowledges the entire team’s hard work and commitment to offering the best service possible. It’s a real reward for their dedication, expertise, and commitment. These awards are only achieved by delivering consistent, industry-best results and we are delighted that we have done that again.

“Our customers have been asking for innovative machinery and we’re excited to be able to offer them New Holland’s latest products, including the recently launched T7 Heavy Duty tractor, as well as the new CX Combine and Forage Cruiser, which are at the forefront of the agricultural machinery industry.”

“Crowning a single dealer as the overall winner for each individual category can be a challenge,” said New Holland’s Andrew Watson. “All our dealers continue to impress us year after year and as such we consider the runner up position as an equally impressive achievement.”

Other award winners are:
Medium tractor and harvester dealer of the year – C&S Tractors Ltd
Medium tractor and minor harvester dealer of the year – Fife Tractors
Tractor Dealerl of the Year – MC&S Agri Sales



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